CASE STUDY
Perrin and Rowe
Perrin and Rowe
Bob Perrin and Greg Rowe were two friends who shared a passion for making things. Fascinated by traditional manufacturing, they loved tinkering with mechanical objects and making them work better. So much so that they gained a reputation for helping local companies with engineering problems, or producing small production runs of hard-to-make components.
Technology has always been at the heart of the company, but it’s Bob and Greg’s passion for traditional manufacturing craft that has defined the Perrin & Rowe brand. They believed, and we do today, that every product must be treated individually to ensure the highest possible quality. Mass production is not our business.
Today all the brassware is forged in the Black Country, the engine room of the industrial revolution, where the heavy industry remains in the blood. Design, assembly and final quality checks take place at Perrin & Rowe’s main operation in Rainham, on the edge of East London. They continue to fire flawless sanitaryware in Tamworth in Staffordshire using skills that have been handed down through the generations.
Our Brief
Perrin and Rowe, along with their US distributor, recognised our talent and expertise in crafting compelling narratives and producing stunning video content. Despite having a plethora of videography production services to choose from across North America and the UK, they specifically selected us to travel all the way from New Zealand, resulting in a round trip of just 5 and a half days.
Their goal was to delve into the story behind their hand-manufactured products, which are sourced from various regions throughout the UK, and share it with the world. Through meticulous planning and pre-production meetings spanning three different time zones, we were able to create a piece of work that the company still uses to this day as their corporate messaging worldwide.
Behind the Scenes
This trip was more than just a ‘world wind’ journey around the globe, it was an unforgettable experience. Despite the demanding production schedule and extensive travel, we were fortunate enough to partake in some truly remarkable activities.
Our accommodations were nothing short of luxurious, as we stayed in one of London’s most opulent hotels. We were even granted access to a private dining room atop the Shard, where we indulged in delectable cuisine and breathtaking views. We enjoyed sipping cocktails at the Savoy and resting our heads in some of England’s oldest and most iconic hotels and castles.
As if that wasn’t enough, we were given the opportunity to drive a Jaguar around the streets and countryside of East London. It’s hard to believe that all of this was considered work, especially coming all the way from New Zealand.
While the finished product is undoubtedly the star of the show, we couldn’t resist sharing some of the behind-the-scenes moments that were too cool to keep to ourselves.
